Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly nine months later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon. In May 2025, Apple said many other veh…
The iPhone Fold hasn't shipped yet, but Apple is still considering its future releases. That follow-up may be that long-rumored smaller clamshell-style iPhone. Renders of a possible clamshell iPhone Fold — image credit: AppleInsider Apple is currently working on a foldable version of the iPhone, ref…
Apple's first foldable could feature the biggest ever iPhone battery and eclipse rival devices, according to a known leaker. In a new post, the Weibo user known as "Fixed Focus Digital" says that the foldable's battery could be over 5,500 mAh in size, which would make it the largest capacity of any…
Apple is "exploring" the idea of a foldable iPhone with a "square, clamshell-style" design, according to Bloomberg's Mark Gurman. A so-called "iPhone Flip" — unlikely to be the real name — would compete with devices such as Samsung's Galaxy Z Flip 7 and the modern-day Motorola Razr. first foldable i…
We said in 2025 that the M5 Pro and M5 Max MacBook Pro refresh would coincide with the release of macOS 26.3, and a notable leaker agrees with that timetable that we set. MacBook Pro updates to M5 Pro, M5 Max are expected soon Apple is widely anticipated to be preparing an update to the MacBook Pro…
Amazon this weekend has all-time low prices on the Apple Watch Series 11, with $100 discounts across numerous models of the smartwatch. This is only the second time so far in 2026 that we've tracked $100 markdowns on the Series 11, and nearly every aluminum model is on sale right now. Note: MacRumor…
Apple is planning to launch new MacBook Pro models with M5 Pro and M5 Max chips alongside macOS 26.3, according to Bloomberg's Mark Gurman. "Apple's faster MacBook Pros are planned for the macOS 26.3 release cycle," wrote Gurman, in his Power On newsletter today. "I'm told the new models — code-name…
OnlyFans is looking to cash out once again, but this time in a deal that would value it at several billion dollars less than a potential sale that previously fell through. As reported by TechCrunch, the online platform known for subscription-based pornographic content is in talks to sell a majority…
Apple has quietly updated the way that users buy and configure Macs on the online Apple Store, giving customers a process that's closer to buying an iPhone or iPad. The new process of buying a Mac from Apple is similar to that of an iPhone or iPad The online Apple Store guides users through configur…
Apple recently updated its online store with a new ordering process for Macs, including the MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, and Mac Pro. There used to be a handful of standard configurations available for each Mac, but now you must configure a Mac entirely from scratch on a fea…
Amazon is offering discounts across the M5 iPad Pro lineup this weekend, including both 11-inch and 13-inch models. The highlight this time around is a return of a low price on the 256GB Wi-Fi 11-inch M5 iPad Pro, which is on sale for $899.00, down from $999.00. Note: MacRumors is an affiliate partn…
RR Auction has announced that an Apple check signed by the company's co-founders Steve Jobs and Steve Wozniak fetched a whopping $2.4 million at auction this week. The check was for $500, meaning that it sold for 4,800× its original value. According to RR Auction, the $500 check was issued to printe…
It was a busy week with Apple's first real launches of 2026, led by the release of the Creator Studio app bundle and the second-generation AirTag. We also got some rumors about Apple's plans for Mac updates in 2026, timing on the more personalized Siri finally arriving, and a significant acquisition…
While music streaming may be king, both Apple and the recording industry at large aren't quite ready to write off the power of the iTunes sale. The iTunes Store People are still buying music on iTunes. Sure, it might not be a lot of people, but it's an audience nonetheless. And, as it turns out, 80%…
Apple appears to be experiencing about Silicon Valley-average churn of engineers in it's AI program, and the recent departures, including a Siri engineering executive, are no exception. A few AI researchers have left Apple The company is working to rebuild Siri around Apple Intelligence, aiming to t…
An auction that featured Steve Jobs' signed checks, his collection of Bob Dylan 8-track cassettes, computers, bow ties, and more has concluded, pulling down more than $8 million. Image credit: RR Auction The check, regarded as "the earliest known check drawn from Apple's original bank account," rake…
Catherine O'Hara, known for her work in films such as "Home Alone" and "Beetlejuice," as well as series like "Schitt's Creek" and Apple TV's "The Studio," has passed away. Catherine O'Hara in 'The Studio' | Image Credit: Apple TV O'Hara, a prolific actor on screens both big and small, died on Januar…
Save $300 on Samsung's 32-inch M8 smart monitor this weekend, plus grab an additional $100 off when you buy two qualifying Samsung items. You can pick up the Samsung M8 Smart Monitor for $379.99 at B&H Photo or for $399.99 at Amazon. Save $300 on Samsung's M8 monitor this weekend. Although $20 more…
In a new report about Apple losing at least four more AI researchers in recent weeks, in addition to a high-ranking Siri executive, Bloomberg's Mark Gurman reiterated that the company is preparing to release two new versions of Siri. First, Apple announced that it plans to release a more personalize…
In a recent interview with the tech podcast TBPN, Bloomberg's Mark Gurman revealed that Apple was initially "going to rebuild Siri around Claude," the large language model and chatbot developed by the company Anthropic. In the end, though, Apple announced that it had decided to use Google's Gemini p…
Apple TV's acclaimed detective drama starring Emmy Award nominee Colin Farrell is making its way back to the small screen for its second season, just in time for summer. Image Credit: Apple TV The eight-episode second season will kick off on Friday, June 19. New episodes will drop each Friday throug…
Until Apple finds a way to stop it, AppleUnsold is selling ex-Apple Store items, the store fittings like chargers or Apple Pencil trays that you could want, but then also in-store exclusive stickers that you'd have to be an Apple fanatic to buy. Ignore the iPhones, you can now buy those Apple Store-…
Following a January that saw Apple release a new AirTag and the Creator Studio bundle of creative apps, it is now time to shift our attention to February. Below, we have outlined some key items to expect from Apple in February. Of course, these are only the things that are known, so stay tuned for e…
This fall Apple has three flagship iPhones rumored to launch: iPhone 18 Pro, 18 Pro Max, and iPhone Fold. Per the latest reporting, there are two rumored camera advantages Apple’s Pro line will have over the foldable. more…
Apple may have signed a deal to use Google's Gemini AI model to boost Siri, but Claude was ahead of the game, already inside Apple Park's walls, and have taken its place if not for Anthropic's astronomical fee demands. Anthropic priced itself out of a long-term AI deal with Apple Apple is aware that…
Apple has made it decidedly more difficult to import .EPUB and .PDF files from Messages to the Books app — but it's not impossible. Here's how to do it on iPad, iPhone, and Mac. Import PDFs and eBooks from Messages into Apple Books If you're an avid bookworm and you like reading on your iPhone, chan…
The wait for a MacBook Pro models with faster M5 Pro or M5 Max processors could stretch well into February and maybe beyond. Here's why. (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)
A newly surfaced resale operation is seemingly offering Apple Store–exclusive display accessories to the public for the first time, potentially giving consumers access to Apple-designed hardware that the company has historically kept confined to its retail environments. Apple designs a range of prem…
On this week's episode of The MacRumors Show, we discuss Apple's newly launched AirTag 2 and Apple Creator Studio. Subscribe to The MacRumors Show YouTube channel for more videos Earlier this week, Apple announced the second-generation AirTag, marking the first major update to its item tracker sin…
Apple today shared a short film to usher in the Chinese New Year, aka Lunar New Year, which begins February 17 and will be celebrated through March 3. "A girl, a talking dog, and a meticulously thought out scheme make up this heartwarming tale about finding family," says Apple. "Apple joins forces w…
Macworld The Mac mini is a top-tier choice for a wide range of users, from home office workers to creative professionals, thanks to its excellent performance-to-price ratio and versatile, space-saving design. Following a significant redesign in late 2024, the Mac mini became smaller, faster, and mor…
Apple Creator Studio now has an official Instagram account, as spotted by Scott Buscemi. Apple Creator Studio is a new subscription bundle that provides access to Final Cut Pro, Logic Pro, Pixelmator Pro, Motion, Compressor, and MainStage on the Mac and/or iPad, with U.S. pricing set at $12.99 per m…
Apple's latest earnings blew away expectations, and the magnitude of the success took almost every analyst by surprise. Here's what they're saying now to catch up to the new reality made clear by the blockbuster announcement. The iPhone 17 lineup is exceedingly popular For the quarter ended December…
Apple's AirPods Pro 3 returned to their all-time low price of $199.00 this week on Amazon, accompanied by other solid discounts like $60 off AirPods 4 with Active Noise Cancellation, $29 off AirTag 4-Pack, and a few deals across Anker and Nomad charging accessories. Note: MacRumors is an affiliate p…
A second-generation iPhone Air is "not expected this year," according to a Nikkei Asia report today that cites people familiar with Apple's supply chain. The report said Apple plans to release an iPhone 18 Pro, iPhone 18 Pro Max, and foldable iPhone later this year, followed by the base model iPhone…
As Apple reports record earnings, we're diving into the new Apple Creator Studio to see what's actually new in it, and what's different. Plus there are more iPhone 18 rumors, and more reasons to not give your health data to ChatGPT. Apple Creator Studio on an iPad Even Tim Cook interrupted his own e…
Apple CEO Tim Cook yesterday reiterated the structure of its partnership with Google to use Gemini AI models for the next generation version of Siri. During the company's Q1 2026 earnings call yesterday, Apple CEO Tim Cook and CFO Kevan Parekh were asked several questions about Apple Intelligence…
A new report is late to the party, and backs up claims that go back six months that Apple will launch the iPhone 18 Pro in 2026 and the iPhone 18 in 2027. For the first time, however, the split is said to be necessary for manufacturing reasons. The iPhone Fold is still expected in September 2026, bu…
Apple's Q1 2026 results are in, with record-breaking iPhone sales, but a record R&D spend suggests the company is far from resting on its laurels. Apple CEO Tim Cook shared another record quarter for the company The fiscal quarter, which ended December 27, 2025, saw Apple post records aplenty. With…
Less than a week after its last rise, JP Morgan now says Apple's target price is $325, specifically because of the latest earnings and Apple's guidance for the next two quarters. The current iPhone 17 On January 26, ahead of what was already expected to be a record-breaking quarter for Apple, JP Mor…
Apple CEO Tim Cook believes that his company will have opportunities to deliver "innovations that have never been seen before" this year. "As I said at the beginning of my remarks, this was, in so many ways, a remarkable quarter for Apple, and we're excited for all the opportunities we'll have in th…
Apple has yet to announce a foldable iPhone, but after years of speculation, the outlines of what’s often referred to as the iPhone Fold are starting to come into focus. Multiple analysts and leakers now agree that Apple is targeting a late-2026 launch window for its first foldable phone, positionin…
The Chinese government has given DeepSeek its approval to purchase NVIDIA’s H200 AI chips, according to Reuters. ByteDance, Alibaba and Tencent have also reportedly received permission from Beijing to buy a total of 400,000 H200 GPUs. Reuters says Chinese authorities are still finalizing the conditi…
All things considered, John Ternus is the center of speculation as being the best and most likely choice for control of the company. Who is he, and how did he get here? John Ternus Apple, like many other massive companies with giant workforces and a decades-long history, have to plan for the future…
Apple commitment to US manufacturing has always been notable, even if the company has kept it pretty quiet before 2025. Tim Cook's attempt at making it look new and fresh during earnings is performative, and unnecessary. Take a close look at what Apple says it is doing with US Investment — image cre…
Macworld Last year, Apple launched the iPhone 17 Pro with a striking design overhaul, meaningful upgrades to the telephoto and selfie cameras, and a ton of internal enhancements. With the addition of vapor-chamber cooling and a larger battery, performance and endurance have reached new highs for the…
Apple reportedly planned to upgrade Siri using Anthropic’s AI, before walking away from the deal over cost concerns. (via Cult of Mac - Your source for the latest Apple news, rumors, analysis, reviews, how-tos and deals.)
The active install base of Apple users has increased by 150 million users since 2025 and has reached over 2.5 billion active users as of January 2026. iPhone 17 Pro Max is in high demand Apple's first-quarter earnings are record-breaking and surpassed estimates with $143.8 billion in revenue. During…
Ahead of Apple announcing its latest earnings, CEO Tim Cook has revealed that Apple did not quite expect the iPhone 17 range to do as well as it has in China. Apple's current iPhone 17 Pro In November 2025, after the launch of the iPhone 17, it was revealed that one in four smartphones sold in China…
Tim Cook says that the rising cost of RAM and Flash that the industry is facing has not yet affected Apple, but he expects it to be an increasing issue in this quarter, and worse yet in the third fiscal quarter of 2026. A Samsung LPDDR5X memory chip - Image Credit: Samsung During Apple's latest earn…
Apple has reported its financials for the first quarter of 2025, and as promised it was record-breaking, with growth in nearly every market segment, and every hardware category. Apple CEO Tim Cook [left], CFO Kevan Parekh [right] The first quarter of the fiscal year for Apple has concluded, and the…
It has already been said repeatedly, but Apple CEO Tim Cook has once again confirmed that Apple Intelligence will still be on-device and in Private Cloud Compute in spite of the Google partnership. Apple Intelligence will have upgraded Apple Foundation Models trained by Gemini Apple is working with…
The Electronic Frontier Foundation has launched a new advocacy initiative directly targeting Apple, Google, and other tech giants to demand broader adoption of data encryption and more transparent privacy controls. Encrypt it Already The campaign is known as "Encrypt it Already," and addresses what…
The Maracana Stadium will use iPhone 17 Pro units as part of a semi-automated system for offside calls, with the devices set to record each football play in 4K at 100fps. The iPhone 17 Pro will be used as part of a new camera system, meant to record soccer matches in Brazil. Time and time again, the…
Two Elon Musk companies are reportedly planning to merge. On Thursday, Reuters reported that SpaceX and xAI are holding merger talks ahead of a planned IPO. Part of their plan is to launch AI data centers into space (but unfortunately, only as far as Earth's orbit). Last week, it was reported that M…
This is Rumor Replay, a weekly column at 9to5Mac offering a quick rundown of the most recent Apple product rumors, with analysis and commentary. Today: Apple’s upcoming Siri unveiling, iPhone 18 Pro’s Dynamic Island, ‘HomePad’ update, and more. Here are this week’s Apple rumors. more…
Apple's M4 MacBook Air is eligible for a $150 discount during Amazon's month-end sale, with several models to choose from. Get an M4 MacBook Air for as low as $849 with month-end-deals - Image credit: Apple The $150 markdown at Amazon brings the standard M4 MacBook Air 13-inch down to $849.99 in the…
Apple has confirmed its purchase of Israeli startup Q.ai, a company working on technology to help devices like iPhones better understand the spoken word in challenging conditions. Siri could be about to get a helping hand Reuters reports that Q.ai's team will join Apple, including its CEO Aviad Maiz…
Apple has announced that the hugely popular "F1: The Movie" is the most-watched film in Apple TV history, beating hits like "CODA", "Finch", and "Killers of the Flower Moon". Multi-award nominee "F1: The Movie" can be bought or streamed via Apple The Apple TV X account announced the news with a shor…
In a less-than-surprising move, Apple has quietly nixed its budget-friendly bundle of creative professional apps geared towards students and educators, instead pushing customers towards an Apple Creator Studio subscription at a discounted price. Apple Creator Studio for students and educators Apple…